Our Specialties
CORPORATE AFFAIRS
We provide strategic counsel to corporations and associations looking to enhance their reputations and stand out among the clutter. Our strategies align with our clients’ key business priorities. Timely communications platforms provide the roadmap to success. Our long-standing relationships with media and influencers help us protect and build your reputation.
CRISIS AND ISSUES MANAGEMENT
In a crisis situation, trust, immediacy, credibility and transparency are crucial. A crisis can hit at any time so being prepared is essential. Smithcom has the experience to work quickly with you and provide strategic counsel, communicate with traditional and social media, engage with external and internal stakeholders, and provide detailed execution to minimize the negative effects of a crisis and get your business back to usual.
COMMUNICATIONS TRAINING
We employ an interactive and savvy approach to training that effectively develops your skill set. We work with you to successfully convey your key messages and desired tone to your target audience be it media, employees or external audiences. Training products include: crisis simulations, media training and presentation training.
MARKETING COMMUNICATIONS
We start with an idea that breaks through the noise. And we build integrated campaigns that motivate your customers and stakeholders to a higher level of engagement with your brand and company. Smithcom has an extensive network of traditional and social media influencers who we work with everyday. Whether you are launching a product, hosting an event or need to penetrate a new market, we will navigate your message through every channel to activate an audience or foster a community.